You know you have a good cause worthy of support, but writing a fundraising letter that convinces potential donors of this is not always easy. In this article you will find specific advice on how to craft each of the three major parts of a fundraising letter, an example letter, and tips to help guide you. The Introduction Personalize Letters – You never ever want to address your letter: “Dear Supporter.” Using the person’s name is important. In their eyes, it means the letter was intended for them, not just some supporter, so it makes them pay attention. You can automatically personalize fundraising letters with donor information like name, address, salutation, and donation history. Find out how. Grab the reader’s attention – Start your letter with something that will captivate the reader: a bold question, statement or story of a specific person or situation that your charity has helped.

Telling a story and creating a scene is one of the most successful ways to get your message across. It gives the reader a glimpse into your world and reminds them why your mission is so important. Download Supaplex Game Free.

Before submitting your Letter of Intent, please be sure to review the Foundation's fields-of-interest. After you review all the criteria and guidelines to determine. Sample Cover Letter - Download a free Resume Cover Letter Template for Microsoft Word and learn how to write a cover letter.

Update reader on what their last donation achieved – Research shows that telling donors what their last donation achieved before asking for another gift is the key holding onto your donors and moving them up the donor pyramid. Focus on a specific program or initiative – Organizations that have multiple project areas may be inclined to include information about everything they do in one letter, but this is a mistake. Talking about everything is likely to overwhelm the reader. Instead, focus on a particular project or theme and provide details and stories to make it real for the reader. Thank donors and tell them they are necessary – If you are writing to previous donors, be sure to thank them for their previous contributions and tell them that they are still needed; that you require their help to keep your services going.